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Your goal audience is the specific demographic and purchaser persona you hope to reach with your video content. As part of the branding training, you've possible presently described this audience.
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Facebook's individual research displays that fifty% of customers love to be introduced to new products and solutions through Stories, and 46% want brands to utilize the solution for tips and tips.
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Video marketing may take on quite a few types, from brief vertical videos well-known on platforms like TikTok and Instagram Reels to really made shorter films telling a brand story.